Real Wealth Australia believes in leading the market and staying ahead of its competitors. They already had a reasonably sized website with hundreds of pages and posts. They were looking to:
- Improve the look and feel of their website to give it a more professional and corporate look.
- Update the UI of the website.
- Collect more leads from their website so that they could nurture and convert to sales into one of their programs and courses.
- Improve the load times of the website for better visitor experience.
- Keep track of their ad spend performance and ensure that the money being spent on advertising is converting into leads and sales.
- Keep the website updated and protected.
In addition to the above, Real Wealth Australia also has database of contacts. The founder of Real Wealth Australia understands and believes the power of automation in a business. So they wanted to ensure that their Infusionsoft CRM is set up properly and is being utilised to its fullest in supporting the staff to focus on improving the performance of the company as well as its customers being delivered the right information.